One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger individuals know the worth of being informed. User-generated content has an unassailable effect on customers.

If businesses think of the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

If A Company Takes Care Of Issues Quickly And Efficiently, 95% Of Disappointed Consumers Will Go Back To A Company

Clients don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a positive experience, rather than a average or negative one.

Source: Brightlocal

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat consumers honorably typically flourish, review websites help ensure of that.

Source: Statuslabs

15 Percent Of People Don't Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of potential customers will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs

A Lot Of Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower ranking in fact helps your overall rating.

According to consumer rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

71% Of Millennials Browse Customer Reviews Of Expert Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose a doctor or a lawyer.

Young people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Only 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a brand-new car and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you quickly select one that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management stats suggest a company's reputation does not impact just the clients. Potential employees likewise look at rankings and take a look at reviews.

Source: Deloitte

77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Utilize An Organisation

This stat is one of lots of that highlight the value of online ratings. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more vital than ever.

57% of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for companies with a perfect five star rating.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

These online review stats show the general appeal of a website can just presume when it pertains to trust.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's consumers are wary and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews Around The Globe

Google is in the lead here, followed by Facebook as a distant second.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal