Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Clients

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Normally, 142 million customers go to Yelp each month. If you haven't claimed your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

15 Percent Of Users Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15% of possible consumers won't even consider working with a company they can't discover opinions about.

Source: Statuslabs

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Because the vast majority of customers check out reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Just 6% Of Customers Don't Rely On Consumer Reviews At All

According to consumer review statistics, a massive 19 percent of customers always trust online reviews and never ever a buy without reading reviews initially.

Source: Statista

73 Percent Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be consumers are trying to find. Nearly a third of customers say written reviews are the only feature that makes them think the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

USA Shoppers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias