86% Of Consumers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you provide them an excellent experience.

Source: Brightlocal

89% Of Consumers Review A Businesses Feedback To Reviews

Not only do most customers check out the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Google Accounts For 57.5 Percent Of All Reviews World-wide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

72 Percent Of Consumers Won't Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still ready to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful people know the worth of being informed. User-generated material has an indisputable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a new car and there are several models which fit your requirements. How do you select the best one for you? Well, you read online reviews.

With the help of other customers, you manage to select a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and ranking statistics reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

83 Percent Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to take note of consumers' suggestions online.

Source: Statuslabs

90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

If A Business Manages To Resolve Issues Quickly And Efficiently, 95% Of Disappointed Clients Will Return To A Company

Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to select a medical professional or a legal representative.

Young people (age 18-35) are a lot more likely to work with a professional based on online reviews. Only 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients

24% of US buyers consider reviews as 'extremely influential'.

To highlight the significance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks

American Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When individuals check out reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.

Source: Statista

Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Given that the large majority of customers read reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal