Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Considering that the large majority of customers check out reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an indisputable impact on customers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Since They Want To Buy A Service Or A Product And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Sites.

Users come since they have actually already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

83 Percent Of Customers Do Not Rely On Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to consumers' recommendations online.

Source: Statuslabs

United States Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When people check out reviews, they focus on various aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American customers.

Source: Statista

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies really make use of them.

Although we now know why consumer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

If A Business Handles Issues Quickly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Company

Clients do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Software Reviews Impact Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

30% Of Consumers Feel Positive About A Business Which Answers Online Reviews

Staying connected with your customers builds their trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are going to invest more cash with a business.

Source: Statuslabs

73% Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the potential clients are trying to find. Nearly a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

More Than Half Of Shoppers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

Reviews Shared On Twitter Can Help Improve Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our buying preferences.

According to social reviews data, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics expose that 4 out of five users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

The Majority Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower rating really helps your overall score.

According to consumer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center