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Google Accounts For 57.5% Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a remote second.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
The Majority Of Consumers Aged 25-34 Published Reviews
According to Statista, the younger generations are apparently the more opinionated ones.
Source: Statista
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are wary and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
89% Of Clients Like To Read Reviews On Their Smart Devices
Be it by means of an app or a mobile web browser, people today choose to read reviews on their phones.
Source: Statista
Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Considering that the huge majority of consumers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Majority Of Customers Won't Use A Service If It Has Less Than A 4 Star Rating
This stat is one of numerous that show the importance of online scores. Now that news of client fulfillment travels this fast, keeping your clients pleased is more crucial than ever.
57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked only for companies with a best five star rating.
Source: Brightlocal
82% Of Customers Visit Review Sites Because They Wish To Buy An Item Or A Service And Want To Get The Facts About Business Product Or Services.
Review websites are places that people go to get the facts about a item, service or business . Because they have actually already formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews
Keeping in touch with your clients establishes trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you might expect, clients who feel this way are more willing to spend more money with a company.
Source: Statuslabs
People Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, purchasing choices are made quickly.
Online reviews are clearly persuasive, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Clients
24% of US buyers consider reviews as 'very influential'.
To illustrate the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same clients are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the massive effect user scores have on their business. Undesirable client or employee reviews can influence 90% of job seekers.
Source: Career Arc
More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone