74 Percent Of Local Companies Have At Least 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online ratings stats, we discovered that a company requires to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews go on without a response. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers

52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Consumers anticipate to see some negative reviews.

Source: Capterra

More Than Half Of People Aged 25-34 Published Reviews

According to Statista, the more youthful generations are unsurprisingly the more vocal ones.

Source: Statista

Clients Might Spend 31% More With A Business That Has Fantastic Reviews

Take note of this statistic. The better other users describe your service or product, the more cash you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals know the value of being informed. User-generated content has an unassailable effect on consumers.

If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency also.

The share of clients, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses

Given that the large bulk of consumers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

15 Percent Of Visitors Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15 percent of potential consumers won't even consider working with a company they can't find opinions about.

Source: Statuslabs

Majority Of Customers Won't Use A Service If It Has Less Than A 4 Star Score

This stat is one of lots of that highlight the importance of online ratings. Now that news of consumer fulfillment travels this fast, keeping your clients delighted is more vital than ever.

57 percent of consumers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11% looked just for organizations with a best five star score.

Source: Brightlocal