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88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a company's reputation does not affect just the consumers. Potential employees likewise take a look at ratings and take a look at reviews.
Source: Deloitte
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick a physician or a lawyer.
Young people (age 18-35) are much more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
If They Were Asked, 77% Of Clients Would Likely Post A Review
More than a 35% would submit a review to notify others about their consumer encounter and 24% would likely direct their review to the business itself.
Over a 26% would want to post a review to help other people with their decision making process.
Source: Podium
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
86 Percent Of Customers Would Think About Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be willing to share it if you offer them an excellent experience.
Source: Brightlocal
83% Of All Young Buyers Were Asked To Leave A Review Recently
Of those invited, 80% of clients did leave a review. In general, companies have actually asked 66% of all clients to leave a review on their business.
Source: Brightlocal
73% Of Customers Believe Client Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear people aren't pleased with ratings alone.
Customer reviews make the statistics appear more authentic which is what the would-be clients are searching for. Practically a third of consumers state composed reviews are the only feature that makes them think the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's buyers are wary and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really often'.
Source: Trust You
More Than Half Of Individuals Aged 25-34 Gave Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of customers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
15 Percent Of People Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of possible customers will not even think about working with a business they can't discover opinions about.
Source: Statuslabs
90 Percent Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what people state about first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
70% Of Consumers Prefer To Find Out About A Business By Means Of Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
Presently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star score is the first thing customers see. Still, users focus on other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat consumers well usually flourish, review websites help make sure of that.
Source: Statuslabs