Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other people, you quickly select one that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

If They Were Asked, 77% Of Clients Would Undoubtedly Give A Review

More than a 35% would leave a review to inform others about their client experience and 24% would rather direct their review to the business itself.

Over a 26% would want to leave a review to assist other people with their choice making process.

Source: Podium

53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics show that 63% of consumer reviews go on without a reaction. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

Reviews Shared On Twitter Can Boost Revenues By 6.46%

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

90% Of Clients Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

82% Of Consumers Check Out Review Websites Due To The Fact That They Wish To Purchase A Service Or A Product And Want To Get The Truth About The Businesses Services And Products.

Users come because they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take note of the number of reviews is presently at 46 percent.

Source: Brightlocal

95% Of Unhappy Clients Will Go Back To A Business If A Company Deals With Issues Quickly And Effectively

Consumers don't expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there is nothing else a business can do to resolve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star rating is the first thing customers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Accounts For 57.5 Percent Of All Reviews Across The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Usually, 142 million customers visit Yelp every month. This is as good a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal