Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

74% Of Local Businesses Have At Least 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online scores statistics, we learnt that a company requires to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

89% Of Buyers Like To Read Reviews Using Their Smartphones

Be it through an app or a mobile web browser, folks prefer to read reviews on their mobile devices.

Source: Statista

53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews remain without a reaction. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's buyers are smart and want the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

One-half Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger people know the worth of being informed. User-generated content has an indisputable impact on customers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to pick a physician or an attorney.

Young people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Only 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

Google Represents 57.5 Percent Of All Reviews Across The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

15% Of Clients Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of possible consumers will not even think about working with a company they can't find viewpoints about.

Source: Statuslabs

A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat clients well usually succeed, review sites help make sure of that.

Source: Statuslabs

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Overall two thirds of companies have excellent and good rankings. Just 5% of businesses have a ranking listed below three stars.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista