Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management stats suggest a business's reputation does not affect just the customers. Potential team members also look at rankings and read reviews.

Source: Deloitte

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

89% Of Customers Browse A Businesses Feedback To Reviews

Not only do most individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

More Than Half Of People Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are surprisingly the more opinionated ones.

Source: Statista

74 Percent Of Regional Companies Have At Least 1 Google Review

One review is far from enough to enhance your website's SERP ranking.

Taking a look at online ratings stats, we discovered that a company needs to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

15 Percent Of Buyers Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of prospective customers will not even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

90 Percent Of Customers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

The Majority Of Best Selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more successful than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews

No matter how tempting your marketing is, you still need customer reviews. There is no way around it. Consumers are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their buying confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those asked, 80% of customers did submit a review. Overall, companies have actually asked 66% of all consumers to give a review on their company.

Source: Brightlocal

82 Percent Of Consumers Go To Review Sites Due To The Fact That They Want To Buy An Item Or A Service And Wish To Get The Facts About Business Product Or Services.

Users come since they have currently formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs