74 Percent Of Regional Companies Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online ratings data, we discovered that a business needs to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Leading Business Issue

Reputation management stats show a business's reputation does not impact simply the clients. Potential team members likewise look at rankings and take a look at reviews.

Source: Deloitte

83 Percent Of Clients Don't Rely On Advertising

The traditional channels to reach clients aren't as prominent as they used to be. Many users who no longer trust ads choose to take note of clients' recommendations online.

Source: Statuslabs

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, concur that it increases their buying confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

15% Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of prospective customers will not even consider working with a company they can't discover opinions about.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally 2 out of 3 companies have good and outstanding scores. Just 5% of businesses have a score below three stars.

Source: Brightlocal

The Average Review Word Count Has Actually Become 65% Shorter Since 2010

At this present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

Google Accounts For 57.5 Percent Of All Reviews Around The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat customers well typically prosper, review sites help ensure of that.

Source: Statuslabs

Many Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

89% Of Consumers Browse A Companies Reactions To Reviews

Not only do the majority of clients check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.

Source: Brightlocal

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and score stats reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

Customers Could Invest 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this statistic. The more detailed other users explain your product and services, the more money you can charge and customer review statistics show us exactly just how much more.

Source: Martech Zone

82 Percent Of Customers Check Out Review Sites Because They Wish To Buy A Product Or A Service And Wish To Get The Truth About The Businesses Products And Services.

Review websites are places that people go to get the facts about a business, service or item . Users come due to the fact that they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz