Customers Might Spend 31% More With A Business That Has Great Reviews

Focus on this statistic. The more detailed other users describe your product and services, the more cash you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Given that the large bulk of consumers read reviews, you would want yours to be appealing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Younger Shoppers Were Asked To Post A Review Recently

Of those asked, 80% of consumers did submit a review. Overall, businesses have actually asked 66% of all clients to post a review on their business.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'really frequently'.

Source: Trust You

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

91% Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review stats place clients' reviews as the most reliable source of suggestions. Online reviews typically bring the same weight as advice from loved ones.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of customer reviews go on without a reaction. That's regrettable, since those companies are losing customers that way.

Source: Review Trackers

89% Of Customers Read A Businesses Reactions To Reviews

Not only do a lot of individuals read the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star score is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American customers.

Source: Statista

89% Of Shoppers Prefer To Read Reviews On Their Cell Phones

Be it via an app or a mobile browser, individuals choose to read reviews on their mobile phones.

Source: Statista

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Google Accounts For 57.5% Of All Reviews World Wide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

74% Of Local Companies Have At Least 1 Google Review

A single review is far from enough to enhance your site's SERP ranking.

Taking a look at online scores stats, we found out that a company needs to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.

Source: Capterra

70% Of Consumers Prefer To Discover A Business By Means Of Reviews And Posts, Rather Than Ads

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs