91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user scores have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Majority Of Consumers Won't Utilize A Company If It Has Less Than A 4 Star Rating

This stat is among lots of that highlight the value of online rankings. Now that news of customer fulfillment travels this quick, keeping your clients pleased is more vital than ever.

57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for organizations with a best five star score.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

15 Percent Of Buyers Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of possible clients will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

The Average Review Length Has Become 65% Much Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers

90% Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews generally bring the exact same weight as suggestions from loved ones.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients

24% of US buyers consider reviews as 'very influential'.

To illustrate the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who pay attention to the number of reviews is currently at 46 percent.

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

71% Of Millennials Browse Consumer Reviews Of Professional Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to select a lawyer or a doctor.

Young people (age 18-35) are even more likely to employ an expert based on online reviews. Just 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our purchasing decisions.

According to social reviews statistics, Facebook affects over half of users' purchase decisions.

Facebook reviews statistics expose that four out of five users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars

Typically two thirds of businesses have excellent and good scores. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, buying decisions are made rapidly.

Online reviews are certainly convincing, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Since They Desire To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Visit Review Sites.

Users come due to the fact that they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal