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Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually utilize them.
Although we now understand why client reviews are so powerful, many businesses obviously do not.
Source: LsaInsider
77% Of Clients Would Give A Review If They Were Asked
More than a 35% would do it to educate others about their client experience and 24% would likely direct their review to the business itself.
Over a 26% would want to leave a review to assist other people with their choice making process.
Source: Podium
Positive Reviews Encourage 68 Percent Of Customers To Use A Local Business
Considering that the vast bulk of consumers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
90% Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, individuals spend more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read client reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for an item with 5 reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
USA Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
When people read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US consumers.
Source: Statista
70% Of Consumers Prefer To Learn About A Business Through Reviews And Articles, Rather Than Advertisements
Ads are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the very best way to find the truth about a service or product.
Source: Statuslabs
91% Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review statistics put customers' reviews as the most credible source of recommendations. Online reviews usually bring the exact same weight as suggestions from loved ones.
Source: Brightlocal
77% Of Clients Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
If A Company Takes Care Of Problems Rapidly And Effectively, 95% Of Unsatisfied Clients Will Return To A Company
Customers don't expect you to be perfect. They do expect you to deal with things when they go wrong. If there's absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and ranking stats show people value the viewpoint of peers more than any other content.
Source: Collective Bias
61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Overall two-thirds of businesses have good and awesome scores. Just 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
Only 6 Percent Of Customers Do Not Rely On Consumer Reviews At All
According to customer review data, a tremendous 19% of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat clients fairly usually flourish, review websites help make certain of that.
Source: Statuslabs
The Average Review Word Count Has Become 65% Much Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers