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74 Percent Of Regional Companies Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online ratings stats, we learnt that a company needs to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Reviews Posted On Twitter Can Help Improve Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
73 Percent Of Consumers Think Written Reviews Are More Crucial Than Star And Number Scores
Online review stats make it clear individuals aren't pleased with ratings alone.
Client reviews make the statistics appear more authentic which is what the prospective clients are searching for. Nearly a third of customers say composed reviews are the only function that makes them believe the sites' reviews are useful and pertinent.
Source: Fan and Fuel
Over Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Rating
This stat is among numerous that show the importance of online scores. Now that news of client complete satisfaction travels this fast, keeping your clients happy is more crucial than ever.
57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11% looked only for companies with an ideal five star ranking.
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Likely Submit A Review
More than a 35% would leave a review to notify others about their customer experience and 24% would certainly direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their choice making process.
Source: Podium
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing consumers see. Still, users take notice of other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are smart and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To show the significance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same clients are also ready to accept slower shipping times for such items.
Source: Turntonetworks
88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management stats indicate a business's reputation does not impact just the customers. Prospective employees likewise look at scores and read reviews.
Source: Deloitte
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who check out customer reviews, concur that it increases their buying confidence.
Businesses use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
The Typical Review Length Has Become 65% Much Shorter Since 2010
Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
Only 6% Of Customers Do Not Rely On Consumer Reviews At All
According to customer review stats, a massive 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'extremely frequently'.
Source: Trust You