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98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Generally, 142 million consumers go to Yelp every month. If you haven't declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
83% Of All Young Consumers Were Invited To Give A Review Recently
Of those invited, 80% of clients did give a review. Overall, businesses have asked 66% of all clients to post a review on their company.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a doctor or a legal representative.
Young people (age 18-35) are even more inclined to hire a professional based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read a lot more reviews to get a better idea of how the business is actually doing. Do not depend on that statistic alone.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%
One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53% Of Customers Expect Companies To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews remain without a reply. That's regrettable, because those companies are losing consumers that way.
Source: Review Trackers
Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger people understand the value of being informed. User-generated material has an indisputable impact on consumers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
Google Accounts For 57.5% Of All Reviews Around The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Software Reviews Influence Over 98% Of All Buyers
18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Online Item Reviews About A Product Can Increase Its Conversion Rate By A Staggering 270%
User review statistics show the purchase possibility for an item with five reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center