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Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Because the large majority of customers check out reviews, you'd want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read much more reviews to get an idea of how the business is in fact doing. Don't depend on that statistic alone.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
83% Of Customers Don't Trust Advertising
The standard channels to reach consumers aren't as influential as they used to be. Many users who no longer trust ads select to take notice of consumers' recommendations online.
Source: Statuslabs
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact make use of them.
Although we now know why customer reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
Over Half Of Individuals Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are plainly the more vocal ones.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review stats show user-generated content can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44% boost.
Source: RevLocal
USA Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other customers, you quickly select a model that works for you. That's how positive reviews transform consumers into clients.
Source: Consumer Affairs
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
More youthful people know the worth of being informed. User-generated content has an indisputable effect on consumers.
If businesses think of the power of client reviews over millennials, they will recognize what they've been missing out on. Older people are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Consumers Could Invest 31% More With A Business That Has Excellent Reviews
Focus on this statistic. The more detailed other users describe your services or product, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone