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Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Since the huge majority of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Revenue
Businesses that treat consumers well typically flourish, review sites help make sure of that.
Source: Statuslabs
Google Accounts For 57.5 Percent Of All Reviews Worldwide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
The Average Review Word Count Has Gotten 65% Shorter Since 2010
Nowadays reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.
Source: Review Trackers
74% Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from enough to improve your website's SERP ranking.
Looking at online scores statistics, we discovered that a business requires to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'very influential'.
To illustrate the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star ranking is the first thing customers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista
USA Shoppers View "Product Performance" To Be The Most Valuable Detail In Product Reviews
When people check out reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a mediocre or negative one.
Source: Brightlocal
89% Of Consumers Prefer To Read Reviews Using Their Smart Devices
Be it via an app or a mobile browser, people prefer to read reviews on their cell phones.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing decisions.
According to social media reviews data, Facebook affects more than half of users' purchase decisions.
Facebook reviews statistics reveal that 4 out of five users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to purchase a brand-new vehicle and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other customers, you manage to decide on one that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
83 Percent Of Customers Don't Rely On Advertising
The conventional channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust ads select to take notice of customers' recommendations online.
Source: Statuslabs
A Lot Of Popular Items Have A Typical Score Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower ranking really helps your overall score.
According to consumer rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270%
User review stats reveal the purchase likelihood for an item with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
15% Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of possible customers will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs