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The Majority Of Customers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people spend more than five times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of companies doubt the integrity of online reviews. However, they understand the enormous effect user rankings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
95% Of Unsatisfied Clients Will Return To A Business If A Company Deals With Problems Rapidly And Effectively
Customers do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
73% Of Consumers Think Client Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the stats appear more genuine which is what the potential clients are trying to find. Almost a third of consumers say composed reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization
The star rating is the first thing consumers see. Still, users focus on other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States customers.
Source: Statista
88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Statistics reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
89% Of Shoppers Like To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile browser, customers choose to read reviews on their smart phones.
Source: Statista
90% Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people state about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the maker says. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews remain without a reaction. That's too bad, since those businesses are losing customers that way.
Source: Review Trackers
70% Of Customers Choose To Learn About A Business Through Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best way to find the truth about a product or service.
Source: Statuslabs
Reviews Posted On Twitter Can Help Increase Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
83 Percent Of Customers Do Not Rely On Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust advertisements select to focus on consumers' suggestions online.
Source: Statuslabs
72% Of Customers Will Not Take Action Before They Read Some Reviews
Irrespective of how attractive your marketing is, you still require customer reviews. There is no other way around it. Customers are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine