70% Of Consumers Choose To Discover A Business Via Reviews And Short Articles, Rather Than Advertisements

Ads are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lot Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score in fact helps your overall score.

According to customer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

15 Percent Of Visitors Don't Trust Businesses Without Online Reviews

No trust means no interactions. 15% of prospective clients will not even think about working with a company they can't discover viewpoints about.

Source: Statuslabs

Half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated material has an indisputable influence on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

60% Of Customers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than women.

Reviews and score stats reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

90 Percent Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Picking A Service Provider

Reviews have a massive effect on their decision when consumers have to select a service provider.

Source: DemandGenReport

73% Of Customers Think Customer Reviews Are More Important Than Star And Number Scores

Online review stats make it clear people aren't satisfied with ratings alone.

Client reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a 3rd of consumers say composed reviews are the only function that makes them believe the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

74% Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online ratings statistics, we found out that a company requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Only 6 Percent Of Consumers Don't Trust Customer Reviews At All

According to client review stats, a tremendous 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista