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89% Of Customers Browse A Companies Responses To Reviews
Not only do most shoppers read the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, agree that it increases their buying confidence.
Companies use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
77% Of Customers Would Certainly Leave A Review If They Were Asked
More than a 35% would leave a review to educate others about their consumer experience and 24% would rather direct their review to the company itself.
Over a 26% would want to leave a review to assist other people with their choice making process.
Source: Podium
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'very often'.
Source: Trust You
30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews
Corresponding with your customers develops trust. Even something as basic as responding to their reviews and remarks can make them feel appreciated.
As you may anticipate, customers who feel this way are happy to spend more money with a business.
Source: Statuslabs
Google Accounts For 57.5% Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a far-off second.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than 5 times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Majority Of Customers Will Not Utilize A Service If It Has Less Than A 4 Star Rating
This stat is one of many that show the value of online ratings. Now that news of customer satisfaction travels this fast, keeping your consumers delighted is more important than ever.
57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for organizations with a best five star rating.
Source: Brightlocal
83% Of All Young Clients Were Invited To Leave A Review Recently
Of those asked, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
Consumers Might Spend 31% More With A Business That Has Excellent Reviews
Take notice of this statistic. The better other users describe your product and services, the more cash you can charge and consumer review stats show us precisely how much more.
Source: Martech Zone
61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Typically two-thirds of businesses have great and awesome ratings. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a brand-new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat consumers fairly typically flourish, review sites help make sure of that.
Source: Statuslabs
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
When clients have to pick a solution provider, reviews have a massive influence on their decision.
Source: DemandGenReport
Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business
Given that the vast bulk of customers read reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
89% Of Shoppers Prefer To Read Reviews On Their Mobile Phones
Be it through an app or a mobile internet browser, everyday people prefer to read reviews on their mobile phones.
Source: Statista