73% Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the would-be consumers are looking for. Nearly a third of consumers state written reviews are the only feature that makes them believe the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of customer reviews go on without a reaction. That's too bad, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'always' or 'extremely frequently'.

Source: Trust You

Many Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

83% Of Consumers Do Not Trust Advertising

The standard channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust advertisements select to take note of customers' recommendations online.

Source: Statuslabs

Customers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying choices are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

The Typical Review Length Has Gotten 65% Shorter Since 2010

Currently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.

Source: Review Trackers

If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Unhappy Clients Will Return To A Business

Consumers do not anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there's nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

82 Percent Of Consumers Visit Review Websites Because They Wish To Buy An Item Or A Service And Want To Get The Truth About Business Services And Products.

Users come because they have currently formed a buying decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

Just 6% Of Consumers Do Not Trust Customer Reviews At All

According to client review statistics, a massive 19 percent of customers always rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

United States Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

Software Reviews Influence Over 98% Of All Buyers

18% of software application buyers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Considering that the huge bulk of consumers read reviews, you'd want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

77% Of Customers Would Definitely Leave A Review If They Were Asked

More than a 35% would post a review to inform others about their customer encounter and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to submit a review to assist other individuals with their choice making process.

Source: Podium

Over Half Of Consumers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista