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30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Communicating with your consumers establishes trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.
As you might expect, customers who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
74% Of Local Businesses Have At Least 1 Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online scores statistics, we learnt that a company requires to have an average of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
72 Percent Of Consumers Won't Take Action Unless They Read Some Reviews
Regardless of how enticing your marketing is, you still require consumer reviews. There's no way around it. Customers are still ready to hear you out, however they trust other people more.
Source: My Testimonial Engine
Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All
According to consumer review data, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of All Young Buyers Were Invited To Post A Review Recently
Of those asked, 80% of customers did submit a review. Overall, companies have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall two thirds of companies have excellent and awesome scores. Only 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to buy a new car and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.
With the help of other people, you manage to pick a model that works for you. That's how favorable reviews transform customers into clients.
Source: Consumer Affairs
98% Of Yelp's Browsers Bought From A Business They Discovered On The Site
Usually, 142 million customers check out Yelp every month. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270%
User review statistics show the purchase likelihood for a product with 5 reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'exceptionally influential'.
To illustrate the significance of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those very same consumers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
83% Of Consumers Don't Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust ads choose to take notice of clients' suggestions online.
Source: Statuslabs
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies actually use them.
Although we now understand why customer reviews are so powerful, most businesses obviously don't.
Source: LsaInsider
Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews
Take notice of this statistic. The better other users explain your product and services, the more cash you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people check out many more reviews to get a better idea of how business is really doing. Don't depend on that fact alone.
Source: Brightlocal