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Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually utilize them.
Although we now know why customer reviews are so effective, many businesses apparently do not.
Source: LsaInsider
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other customers, you manage to choose a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
72% Of Customers Won't Take Action Before They Check Out Some Reviews
No matter how eye-catching your marketing is, you still require client reviews. There's no way around it. Consumers are still going to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger people know the worth of being informed. User-generated content has an unassailable impact on consumers.
If businesses think of the power of customer reviews over millennials, they will recognize what they've been missing out on. Older people are various though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Customer reviews make the statistics appear more authentic which is what the prospective customers are trying to find. Nearly a third of consumers say composed reviews are the only feature that makes them think the sites' reviews are relevant and useful.
Source: Fan and Fuel
88% Of Executives Regard Reputation Risk As A Leading Business Problem
Reputation management stats indicate a company's reputation doesn't impact just the consumers. Potential employees likewise look at ratings and take a look at reviews.
Source: Deloitte
United States Consumers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
When people check out reviews, they concentrate on various aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA customers.
Source: Statista
More Than Half Of Individuals Aged 25-34 Published Reviews
According to Statista, the younger generations are reportedly the more vocal ones.
Source: Statista
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
74% Of Local Companies Have At A Minimum, One Google Review
One review is far from enough to improve your site's SERP ranking.
Taking a look at online rankings data, we discovered that a business requires to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Reviews Shared On Twitter Can Increase Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.
The share of customers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal