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89% Of Customers Choose To Read Reviews On Their Mobile Phones
Be it via an app or a mobile internet browser, people today prefer to read reviews on their mobile devices.
Source: Statista
72 Percent Of Customers Will Not Take Action Before They Read Some Reviews
No matter how tempting your marketing is, you still require customer reviews. There is no skirting around it. Clients are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People expect to see some negative reviews.
Source: Capterra
53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of client reviews stay without a response. That's too bad, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Average Review Length Has Become 65% Much Shorter Since 2010
These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
Consumers Could Invest 31 Percent More With A Business That Has Great Reviews
Take note of this statistic. The better other users explain your service or product, the more money you can charge and customer review stats reveal to us precisely just how much more.
Source: Martech Zone
15% Of Customers Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of prospective consumers will not even consider working with a business they can't find viewpoints about.
Source: Statuslabs
A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Income
Businesses that treat clients fairly typically flourish, review websites help make sure of that.
Source: Statuslabs
60% Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and score data show individuals value the opinion of peers more than any other content.
Source: Collective Bias
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
Reviews Posted On Twitter Can Help Boost Online Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
73% Of Consumers Think Written Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear people aren't pleased with ratings alone.
Customer reviews make the stats appear more genuine which is what the would-be consumers are searching for. Almost a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
83% Of All Younger Customers Were Invited To Leave A Review Recently
Of those asked, 80% of consumers did give a review. In general, businesses have asked 66% of all customers to give a review on their company.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new automobile and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you quickly pick a model that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.
Source: Reevoo
88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Stats reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
If A Company Deals With Issues Rapidly And Efficiently, 95% Of Unhappy Clients Will Go Back To A Company
Clients do not expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday