63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the general appeal of a site can only go so far when it comes to trust.

Source: Review Trackers

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to pick a medical professional or a legal representative.

Younger people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Only 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

90% Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US buyers consider reviews as 'incredibly influential'.

To show the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.

With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers honorably usually prosper, review sites help make sure of that.

Source: Statuslabs

83 Percent Of Customers Do Not Trust Advertising

The conventional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust advertisements select to take note of clients' recommendations online.

Source: Statuslabs

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Overall 2 out of 3 companies have excellent and good scores. Only 5% of businesses have a score listed below three stars.

Source: Brightlocal

Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses

Considering that the huge majority of customers read reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Discovered On The Website

Usually, 142 million consumers go to Yelp monthly. This is as great a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, individuals spend more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

The Majority Of Customers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are surprisingly the more opinionated ones.

Source: Statista

72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

Regardless of how enticing your marketing is, you still need customer reviews. There is no other way around it. Customers are still happy to hear you out, however they rely on other people more.

Source: My Testimonial Engine

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

American Consumers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US clients.

Source: Statista