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Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made quickly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
When customers have to select a solution provider, reviews have an enormous influence on their decision.
Source: DemandGenReport
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US consumers consider reviews as 'exceptionally influential'.
To illustrate the value of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those exact same clients are also going to accept slower shipping times for such items.
Source: Turntonetworks
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Service
This stat is one of many that highlight the value of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your consumers happy is more important than ever.
57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.
11 percent looked only for businesses with a perfect five star rating.
Source: Brightlocal
72% Of Consumers Won't Take Action Before They Check Out Some Reviews
No matter how tempting your marketing is, you still require client reviews. There is no skirting around it. Clients are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
15% Of Users Don't Trust Businesses Without Online Reviews
No trust indicates no interactions. 15% of prospective customers will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat clients honorably generally flourish, review websites help ensure of that.
Source: Statuslabs
71% Of Millennials Search Consumer Reviews Of Expert Services
Majority of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to select a doctor or an attorney.
Younger people (age 18-35) are much more inclined to hire an expert based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
70% Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people check out many more reviews to get a better idea of how the business is really doing. Do not depend on that fact alone.
Source: Brightlocal
63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review statistics reveal the basic popularity of a site can just go so far when it concerns trust.
Source: Review Trackers