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63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats show the general popularity of a website can just go so far.
Source: Review Trackers
83% Of Customers Do Not Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements choose to take note of consumers' suggestions online.
Source: Statuslabs
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of customers, who take note of the number of reviews is presently at 46 percent.
Source: Brightlocal
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses really use them.
Although we now understand why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the enormous effect user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Just 6% Of Customers Do Not Rely On Customer Reviews At All
According to consumer review statistics, a massive 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
60% Of Customers Consult Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and score stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
Online Item Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent
User review stats show the purchase likelihood for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
83% Of All Young Consumers Were Invited To Leave A Review Recently
Of those asked, 80% of customers did give a review. Overall, companies have asked 66% of all clients to give a review on their business.
Source: Brightlocal
A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat customers honorably typically flourish, review websites help ensure of that.
Source: Statuslabs
Google Accounts For 57.5% Of All Reviews Across The Globe
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
If They Were Asked, 77% Of Clients Would Most Likely Leave A Review
More than a 35% would submit a review to educate others about their customer experience and 24% would likely direct their review to the company itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium