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Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read a lot more reviews to get a better idea of how the business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
88% Of Executives Regard Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a business's reputation does not impact just the consumers. Potential team members also look at scores and take a look at reviews.
Source: Deloitte
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the value of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those exact same customers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star score is the first thing customers see. Still, users focus on other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
Online Product Reviews About An Item Can Improve Its Conversion Rate By An Incredible 270%
User review stats show the purchase probability for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
60 Percent Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and rating statistics show people value the viewpoint of peers more than any other content.
Source: Collective Bias
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to choose a physician or an attorney.
Young people (age 18-35) are a lot more likely to hire a professional based on online reviews. Just 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also affect our buying preferences.
According to social media reviews stats, Facebook affects the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business.
Source: RevLocal
67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
Reviews have an enormous impact on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
74% Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Looking at online ratings statistics, we found out that a company requires to have at least 40 reviews before clients "Award" it with a star.
Source: Brightlocal
USA Shoppers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US customers.
Source: Statista