Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

Half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated material has an indisputable impact on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can likewise affect our buying decisions.

According to social reviews statistics, Facebook affects the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are likely to rely on a local business.

Source: RevLocal

People Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing choices are made quickly.

Online reviews are certainly convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

Just 6% Of Consumers Don't Trust Customer Reviews At All

According to customer review statistics, a massive 19 percent of customers always trust online reviews and never a purchase without reading reviews first.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats indicate a business's reputation doesn't affect just the consumers. Prospective employees also look at ratings and take a look at reviews.

Source: Deloitte

91% Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review statistics position customers' reviews as the most reliable source of recommendations. Online reviews generally carry the very same weight as suggestions from loved ones.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews go on without a response. That's regrettable, since those companies are losing customers that way.

Source: Review Trackers

30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Staying connected with your customers establishes trust. Even something as simple as responding to their reviews and remarks can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to invest more money with a business.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users pay attention to other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

Reviews Shared On Twitter Can Improve Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

90 Percent Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

Consumers Could Invest 31% More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

USA Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA customers.

Source: Statista

98% Of Yelp's Website Visitors Bought From A Business They Found On The Website

Typically, 142 million customers visit Yelp on a monthly basis. This is as excellent a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal