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Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals spend more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of Online Shopping.
Today's shoppers are smart and desire the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
89% Of Clients Choose To Read Reviews On Their Smart Devices
Be it through an app or a mobile web browser, most people prefer to read reviews on their phones.
Source: Statista
64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their purchasing confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Generally two thirds of companies have good and exceptional scores. Just 5% of businesses have a score listed below 3 stars.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'very frequently'.
Source: Trust You
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management statistics suggest a business's reputation does not affect just the customers. Prospective team members also take a look at rankings and read reviews.
Source: Deloitte
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review statistics place clients' reviews as the most credible source of recommendations. Online reviews typically carry the same weight as guidance from family and friends.
Source: Brightlocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated material can do wonders in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% boost.
Source: RevLocal
Google Represents 57.5% Of All Reviews Globally
Google is in the lead here, followed by Facebook as a far-off second.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise influence our buying preferences.
According to social media reviews statistics, Facebook affects over half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that 4 out of 5 users are most likely to rely on a local business.
Source: RevLocal
American Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews
When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA customers.
Source: Statista