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88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management statistics show a company's reputation doesn't affect simply the customers. Prospective employees also take a look at ratings and read reviews.
Source: Deloitte
53% Of Consumers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews go on without a response. That's regrettable, since those businesses are losing consumers that way.
Source: Review Trackers
63.6% Of Consumers Check Out Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review stats show the basic popularity of a site can just go so far.
Source: Review Trackers
One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an indisputable influence on customers.
If businesses think of the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the younger generations are clearly the more vocal ones.
Source: Statista
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
Reviews Published On Twitter Can Help Increase Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews
Staying connected with your consumers develops trust. Even something easy like responding to their comments and reviews can make them feel valued.
As you may anticipate, clients who feel this way are more willing to invest more money with a business.
Source: Statuslabs
The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
89% Of Clients Like To Read Reviews On Their Cell Phones
Be it through an app or a mobile web browser, most people choose to read reviews on their mobile devices.
Source: Statista
Many Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a negative or average one.
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook affects the majority of users' purchase choices.
Facebook reviews stats expose that four out of five users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Customers anticipate to see some negative reviews.
Source: Capterra
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read customer reviews, agree that it increases their purchasing confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Customers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Buying decisions are made rapidly.
Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.
Source: Martech Zone