60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and score data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews stats expose that four out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

89% Of Customers Read A Businesses Responses To Reviews

Not only do the majority of clients read the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Considering that the huge bulk of customers check out reviews, you'd want yours to be inviting to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated material has an unassailable influence on consumers.

If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of Online Shopping.

Today's consumers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Income

Businesses that treat customers well usually succeed, review websites help ensure of that.

Source: Statuslabs

Negative Reviews Can Increase Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people devote more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the enormous impact user ratings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star score is the first thing customers see. Still, users take note of other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

90% Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

15% Of Visitors Do Not Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of possible customers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact make use of them.

Although we now know why consumer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

More Than Half Of People Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are apparently the more opinionated ones.

Source: Statista