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15% Of Users Don't Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective consumers will not even consider working with a company they can't discover viewpoints about.
Source: Statuslabs
77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Overall 2 out of 3 companies have excellent and good ratings. Only 5% of businesses have a score listed below 3 stars.
Source: Brightlocal
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review statistics show the general popularity of a site can just presume when it concerns trust.
Source: Review Trackers
60% Of Customers Refer To Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and rating data reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
86% Of Consumers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you give them a great experience.
Source: Brightlocal
89% Of Clients Read A Businesses Reactions To Reviews
Not only do a lot of consumers read the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review statistics put clients' reviews as the most reliable source of suggestions. Online reviews typically carry the exact same weight as advice from loved ones.
Source: Brightlocal
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
83 Percent Of Consumers Do Not Rely On Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to pay attention to customers' suggestions online.
Source: Statuslabs
Favorable Reviews Encourage 68 Percent Of Customers To Choose Local Businesses
Considering that the vast majority of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management statistics indicate a business's reputation does not affect just the customers. Prospective team members also look at ratings and read reviews.
Source: Deloitte
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Staying connected with your customers develops trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you might anticipate, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US consumers consider reviews as 'extremely influential'.
To show the value of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
74 Percent Of Local Companies Have At Least One Google Review
A single review is far from adequate to enhance your website's SERP ranking.
Taking a look at online ratings statistics, we learnt that a company needs to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista