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15% Of Customers Do Not Trust Businesses With No Online Reviews
No trust suggests no interactions. 15% of potential customers will not even consider doing business with a business they can't discover viewpoints about.
Source: Statuslabs
61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars
Generally two-thirds of businesses have exceptional and great scores. Only 5% of businesses have a score listed below three stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Because the vast bulk of customers check out reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
88% Of Executives View Reputation Risk As A Top Business Problem
Reputation management stats show a company's reputation doesn't impact simply the clients. Potential team members likewise look at ratings and take a look at reviews.
Source: Deloitte
A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Profits
Businesses that treat clients well normally prosper, review websites help ensure of that.
Source: Statuslabs
30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews
Keeping in touch with your customers creates trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.
As you may anticipate, clients who feel this way are more willing to spend more money with a company.
Source: Statuslabs
77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
Most Popular Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower ranking actually helps your overall score.
According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people check out a lot more reviews to get a better idea of how the business is in fact doing. Don't depend on that statistic alone.
Source: Brightlocal
Reviews Posted On Twitter Can Boost Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Clients
24% of US buyers consider reviews as 'very influential'.
To illustrate the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same clients are also ready to accept slower shipping times for such items.
Source: Turntonetworks
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal