72 Percent Of Clients Will Not Take Action Before They Read Some Reviews

No matter how captivating your marketing is, you still need consumer reviews. There's no way around it. Consumers are still happy to hear you out, however they trust other people more.

Source: My Testimonial Engine

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do most consumers check out the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

74% Of Local Businesses Have At Least One Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online ratings statistics, we found out that a company needs to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software application buyers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

70 Percent Of Customers Prefer To Discover A Business Via Short Articles And Reviews, Instead Of Advertisements

Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

89% Of Customers Like To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile web browser, consumers choose to read reviews on their cell phones.

Source: Statista

67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

Reviews have a massive impact on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

USA Shoppers View "Product Performance" To Be The Most Useful Info In Product Reviews

When individuals check out reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US consumers.

Source: Statista

95% Of Unsatisfied Consumers Will Return To A Company If A Company Manages To Resolve Issues Rapidly And Efficiently

Customers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a new automobile and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social reviews stats, Facebook affects the majority of users' purchase choices.

Facebook reviews stats expose that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

77% Of Consumers Would Definitely Post A Review If They Were Asked

More than a 35% would leave a review to notify others about their client experience and 24% would rather direct their review to the business itself.

Over a 26% would be willing to give a review to help other individuals with their decision making process.

Source: Podium

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US consumers consider reviews as 'extremely influential'.

To highlight the value of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those very same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

More Than Half Of Shoppers Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are seemingly the more vocal ones.

Source: Statista

Clients Might Spend 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The better other users describe your services or product, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. However, they recognize the enormous impact user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc