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Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Reviews Posted On Twitter Can Help Grow Revenues By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies really utilize them.
Although we now know why client reviews are so effective, most businesses obviously do not.
Source: LsaInsider
88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management statistics show a business's reputation doesn't impact just the customers. Prospective employees also look at ratings and read reviews.
Source: Deloitte
If They Were Asked, 77% Of Customers Would Definitely Post A Review
More than a 35% would post a review to notify others about their customer encounter and 24% would certainly direct their review to the company itself.
Over a 26% would want to post a review to assist other individuals with their decision making process.
Source: Podium
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
The Average Review Length Has Become 65% Much Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Income
Businesses that treat consumers honorably typically succeed, review sites help ensure of that.
Source: Statuslabs
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews
Staying connected with your consumers creates trust. Even something like responding to their remarks and reviews can make them feel appreciated.
As you might anticipate, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of customer reviews stay without a response. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista