91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. However, they recognize the enormous effect user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

The Majority Of Individuals Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Given that the vast majority of customers check out reviews, you'd want yours to be appealing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83 Percent Of Consumers Don't Rely On Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust ads select to take notice of consumers' recommendations online.

Source: Statuslabs

77% Of Customers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really make use of them.

Although we now understand why client reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews Throughout The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

88% Of Executives View Reputation Risk As A Leading Business Problem

Reputation management stats show a business's reputation doesn't affect just the consumers. Potential employees likewise look at rankings and take a look at reviews.

Source: Deloitte

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people know the value of being informed. User-generated content has an indisputable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

The Typical Review Length Has Actually Become 65% Shorter Since 2010

Presently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Factor

Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

90% Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about very first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

95% Of Unsatisfied Clients Will Return To A Business If A Company Makes An Effort To Solve Issues Rapidly And Efficiently

Consumers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's nothing else a company can do to solve a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the basic appeal of a website can just go so far.

Source: Review Trackers

70 Percent Of Consumers Choose To Find Out About A Business Through Reviews And Short Articles, Rather Than Ads

Ads are all well and good, but it's worth attempting a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

A Lot Of Best Selling Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower rating actually helps your overall score.

According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center