64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

When clients need to pick a service provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our buying preferences.

According to social media reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of five users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

70% Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read much more reviews to get a better idea of how business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

77% Of Consumers Would Certainly Submit A Review If They Were Asked

More than a 35% would post a review to educate others about their customer encounter and 24% would rather direct their review to the company itself.

Over a 26% would be willing to give a review to assist other people with their decision making process.

Source: Podium

The Average Review Length Has Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

72% Of Consumers Will Not Take Action Unless They Read Some Reviews

Regardless of how captivating your marketing is, you still need consumer reviews. There's no skirting around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking stats reveal people value the opinion of peers more than any other content.

Source: Collective Bias

15% Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of possible clients will not even consider doing business with a business they can't discover opinions about.

Source: Statuslabs

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the huge effect user scores have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc