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73% Of Consumers Believe Written Reviews Are More Important Than Star And Number Rankings
Online review data make it clear people aren't satisfied with scores alone.
Customer reviews make the stats appear more genuine which is what the potential customers are searching for. Almost a third of consumers state written reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.
Source: Fan and Fuel
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
More Than Half Of Clients Aged 25-34 Published Reviews
According to Statista, the younger generations are reportedly the more opinionated ones.
Source: Statista
53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats show that 63% of consumer reviews stay without a reply. That's regrettable, because those companies are losing consumers that way.
Source: Review Trackers
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Consumers expect to see some unfavorable reviews.
Source: Capterra
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Data reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Utilize A Business
This stat is among lots of that show the significance of online scores. Now that news of client complete satisfaction travels this fast, keeping your clients happy is more important than ever.
57 percent of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for businesses with a perfect five star score.
Source: Brightlocal
67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When clients have to pick a solution provider, reviews have a huge influence on their decision.
Source: DemandGenReport
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a doctor or a lawyer.
Young people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will think about working with a lawyer without any.
Source: Thomson Reuters
98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Usually, 142 million customers go to Yelp each month. This is as great a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal