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Reviews Shared On Twitter Can Help Boost Online Sales By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how excellent your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
70 Percent Of Consumers Choose To Discover A Business Via Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best method to discover the truth about a product or service.
Source: Statuslabs
70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read many more reviews to get a clear view of how business is really doing. Don't depend on that fact alone.
Source: Brightlocal
Half Of All Millennial's "Always" Read Online Reviews For Businesses
Younger people understand the value of being informed. User-generated content has an indisputable impact on customers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the huge impact user ratings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
American Shoppers View "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on various aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US customers.
Source: Statista
Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review stats show the purchase probability for an item with 5 reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Given that the vast majority of customers check out reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses actually use them.
Although we now know why consumer reviews are so powerful, the majority of businesses obviously do not.
Source: LsaInsider
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz