91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. However, they understand the massive effect user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower rating actually helps your overall score.

According to consumer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust advertisements pick to pay attention to clients' recommendations online.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Clients Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing choices are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings data, we found out that a company requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Only 6% Of Customers Don't Rely On Customer Reviews At All

According to client review stats, a whopping 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses really use them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

Clients Could Invest 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this fact. The better other users explain your services or product, the more money you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more genuine which is what the potential clients are searching for. Almost a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are pertinent and useful.

Source: Fan and Fuel

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Half Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the worth of being informed. User-generated material has an indisputable influence on customers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal