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49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Given that the vast bulk of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.
Reviews and rating statistics reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses actually use them.
Although we now understand why consumer reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
Google Accounts For 57.5% Of All Reviews Around The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Clients Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.
Online reviews are clearly convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
86% Of Customers Would Consider Composing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you give them an excellent experience.
Source: Brightlocal
77% Of Customers Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
Only 6% Of Customers Don't Rely On Client Reviews At All
According to client review data, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Reviews Shared On Twitter Can Grow Online Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats suggest a company's reputation does not affect simply the clients. Prospective team members likewise look at rankings and read reviews.
Source: Deloitte
90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
72% Of Consumers Will Not Take Action Before They Check Out Some Reviews
Irrespective of how enticing your marketing is, you still require consumer reviews. There is no skirting around it. Clients are still happy to hear you out, however they rely on other people more.
Source: My Testimonial Engine