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Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Generally, 142 million customers check out Yelp on a monthly basis. This is as good a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats reveal the general appeal of a site can only go so far when it comes to trust.
Source: Review Trackers
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
Since They Want To Buy A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Websites.
Review websites are locations that people go to get the facts about a business, service or product . Users come due to the fact that they have currently formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
The Majority Of Popular Products Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower rating in fact helps your overall score.
According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
Over Half Of Shoppers Aged 25 To 34 Gave Reviews
According to Statista, the younger generations are apparently the more opinionated ones.
Source: Statista
74% Of Regional Businesses Have At Least 1 Google Review
One review is far from adequate to enhance your site's SERP ranking.
Looking at online rankings data, we found out that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Just 6% Of Customers Don't Trust Client Reviews At All
According to client review data, a massive 19 percent of customers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
70 Percent Of Customers Prefer To Learn About A Business Via Reviews And Posts, Instead Of Ads
Ads are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management stats suggest a business's reputation doesn't affect simply the clients. Potential team members also look at scores and read reviews.
Source: Deloitte
United States Shoppers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA clients.
Source: Statista
73 Percent Of Consumers Think Client Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the would-be customers are searching for. Practically a 3rd of customers say composed reviews are the only function that makes them believe the websites' reviews are relevant and useful.
Source: Fan and Fuel