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67% Of Consumers Claim Reviews Are A "Very Important" Factor When Choosing A Service Provider
When consumers have to select a solution provider, reviews have a huge influence on their decision.
Source: DemandGenReport
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out consumer reviews, agree that it increases their buying confidence.
Organizations utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated material has an unassailable effect on customers.
They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
89% Of Customers Prefer To Read Reviews On Their Smart Devices
Be it by means of an app or a mobile web browser, folks prefer to read reviews on their phones.
Source: Statista
Over Half Of Shoppers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are seemingly the more opinionated ones.
Source: Statista
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally two-thirds of businesses have good and exceptional ratings. Just 5% of businesses have a rating listed below three stars.
Source: Brightlocal
70% Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Instead Of Ads
Advertisements are all well and good, but it's worth trying a different approach too. Reviews are by far the best method to find the truth about a product or service.
Source: Statuslabs
US Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista
77% Of Consumers Would Definitely Submit A Review If They Were Asked
More than a 35% would submit a review to notify others about their client experience and 24% would probably direct their review to the company itself.
Over a 26% would want to leave a review to assist other people with their decision making process.
Source: Podium
15 Percent Of Buyers Do Not Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15% of possible clients will not even think about doing business with a company they can't find opinions about.
Source: Statuslabs
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
98% Of Yelp's Visitors Purchased From A Business They Found On The Website
Usually, 142 million customers check out Yelp each month. If you have not claimed your complimentary Yelp business page, this is as excellent a time as any.
Source: RevLocal
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Profits
Businesses that treat customers honorably generally flourish, review sites help ensure of that.
Source: Statuslabs
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
95% Of Dissatisfied Customers Will Go Back To A Company If A Business Deals With Issues Quickly And Efficiently
Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
74 Percent Of Local Companies Have At A Minimum, 1 Google Review
One review is far from adequate to improve your website's SERP ranking.
Taking a look at online ratings data, we learnt that a company needs to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal