89% Of Consumers Want To Read Reviews Using Their Cell Phones

Be it by means of an app or a mobile internet browser, customers choose to read reviews on their smart phones.

Source: Statista

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you give them a good experience.

Source: Brightlocal

Most Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new vehicle and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you quickly choose one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the prospective consumers are trying to find. Practically a 3rd of consumers state composed reviews are the only function that makes them believe the websites' reviews are useful and relevant.

Source: Fan and Fuel

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews remain without a reply. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers

Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars

Overall two thirds of companies have exceptional and good scores. Just 5% of businesses have a score listed below three stars.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star ranking is the first thing customers see. Still, users pay attention to other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Income

Businesses that treat consumers fairly typically prosper, review sites help ensure of that.

Source: Statuslabs

70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Posts, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach too. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

83% Of All Younger Customers Were Invited To Give A Review Recently

Of those invited, 80% of customers did submit a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone