The Average Review Word Count Has Become 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

Most Best-selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new vehicle and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

89% Of Customers Review A Businesses Responses To Reviews

Not only do most shoppers read the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

If A Company Manages To Fix Problems Quickly And Effectively, 95% Of Disappointed Clients Will Return To A Company

Consumers don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there is nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

74% Of Regional Companies Have At Least One Google Review

One review is far from enough to enhance your site's SERP ranking.

Looking at online ratings stats, we learnt that a company needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

70% Of Consumers Prefer To Discover A Business By Means Of Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews remain without a reply. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

USA Consumers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on various aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.

Source: Statista

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how captivating your marketing is, you still require client reviews. There's no other way around it. Customers are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Considering that the huge bulk of customers check out reviews, you would want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people read many more reviews to get a better idea of how business is really doing. Don't depend on that figure alone.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all people in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a medical professional or an attorney.

Younger people (age 18-35) are a lot more likely to work with a professional based on online reviews. Only 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters