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The Average Review Word Count Has Actually Become 65% Shorter Since 2010
At the present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management statistics show a business's reputation doesn't affect simply the clients. Prospective employees likewise take a look at rankings and read reviews.
Source: Deloitte
30% Of Customers Feel Favorable To A Company Which Responds To Online Reviews
Communicating with your clients builds their trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.
As you might anticipate, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Google Represents 57.5 Percent Of All Reviews All Over The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
83% Of All Younger Consumers Were Asked To Give A Review Recently
Of those invited, 80% of clients did give a review. Overall, businesses have actually asked 66% of all clients to leave a review on their company.
Source: Brightlocal
77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise affect our purchasing decisions.
According to social media reviews statistics, Facebook impacts the majority of users' purchase choices.
Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has positive reviews.
Source: RevLocal
Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are free, a remarkably low number of companies really make use of them.
Although we now understand why customer reviews are so effective, many businesses obviously do not.
Source: LsaInsider
77% Of Clients Would Post A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to submit a review to help other people with their choice making process.
Source: Podium
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal