91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our purchasing decisions.

According to social media reviews statistics, Facebook affects over half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

73% Of Consumers Think Written Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear people aren't satisfied with ratings alone.

Client reviews make the stats appear more authentic which is what the would-be clients are looking for. Almost a third of consumers state composed reviews are the only function that makes them think the sites' reviews are relevant and useful.

Source: Fan and Fuel

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Because They Want To Buy A Service Or An Item And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.

Users come since they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People expect to see some negative reviews.

Source: Capterra

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

83 Percent Of Customers Do Not Rely On Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust advertisements select to pay attention to consumers' recommendations online.

Source: Statuslabs

95% Of Unhappy Consumers Will Go Back To A Business If A Company Takes Care Of Problems Quickly And Efficiently

Consumers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there is nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Currently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet from twitter.

Source: Review Trackers

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated material has an indisputable effect on customers.

If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been losing out on. Older people are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'extremely often'.

Source: Trust You

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read much more reviews to get an idea of how business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

90 Percent Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have an enormous influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal