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Many Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a unfavorable or average one.
Source: Brightlocal
52% Of Customers Rely On A Product More If It Has Negative Reviews Also
We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People anticipate to see some negative reviews.
Source: Capterra
Software Application Reviews Impact Over 98% Of All Buyers
18% of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
86 Percent Of Customers Would Consider Writing A Review For A Business
Your clients are your most important resource, and it's not only because of the money they spend at your business. If you give them a great experience, they will be willing to share it.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a medical professional or a lawyer.
Young people (age 18-35) are even more likely to work with a professional based on online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated material can do wonders in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44% boost.
Source: RevLocal
70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people read a lot more reviews to get a better idea of how business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
89% Of Customers Review A Companies Responses To Reviews
Not only do the majority of customers read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.
Source: Brightlocal
Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are basically ads.
Source: Martech Zone
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the large bulk of consumers read reviews, you would want yours to be inviting to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Generally two thirds of businesses have excellent and exceptional rankings. Just 5% of companies have a ranking below three stars.
Source: Brightlocal
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Business
This stat is one of numerous that highlight the significance of online scores. Now that news of consumer fulfillment travels this fast, keeping your consumers happy is more crucial than ever.
57 percent of consumers have actually searched for business with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11% looked only for services with a best five star rating.
Source: Brightlocal
If A Business Makes An Effort To Resolve Problems Rapidly And Efficiently, 95% Of Disappointed Clients Will Go Back To A Business
Customers don't anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a company can do to solve a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
67% Of Consumers Report Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
Reviews have a massive impact on their decision when clients have to choose a service provider.
Source: DemandGenReport